Conversation Intelligence to Sales Success

• Prize
  Honorable Mention in User Experience Design / UI & UX Design
• Company
  PROPONENT
• Lead
  Zicheng Gu
• Video
  Link to video

Proponent's closed-loop conversation intelligence system revolutionizes B2B sales through institutional memory architecture. Unlike fragmented conversation analytics tools, Proponent uniquely operates across organizational silos, transforming captured conversations into actionable intelligence for multiple stakeholders. Its strength lies in hyper-personalized sales playbooks, validated knowledge hubs for marketing, and cross-persona insights for product development—all ensuring customer needs remain consistently addressed, enabling true customer-centricity at scale.