Honorable Mention 2025 / Packaging / Food

GUM-management

  • Prize
    Honorable Mention in Food / Packaging
  • University
    University of Science and Technology Beijing
  • Lead
    Yixuan Li

This design manages emotions via specialized gum formulas & chewing mechanics. Four variants: prevent overeating; substitute sweets; maintain focus; relieve stress. Packaging uses bubble patterns & typography reflecting product purposes. Colors adjust physiological/psychological responses. Aluminum trays feature shaped edges for easy retrieval & flavor cues. Back texts reinforce functions—foil rupture symbolizes breaking emotional cycles. Detachable slots become biodegradable waste containers post-use. Materials ensures eco-compatibility without compromising UX.