InvestCloud Rebranding

• Prize
  Honorable Mention in Corporate identity / Branding
• Company
  Blue Bat Design
• Lead
  Cecilia Kembel
• Client
  InvestCloud
• Video
  Link to video

At Blue Bat Design, we reimagined InvestCloud’s brand to reflect its leadership in digital wealth solutions. The new identity balances innovation and trust, featuring a sleek logo with interconnected elements symbolizing seamless digital experiences. A modern color palette and refined typography enhance clarity and adaptability across platforms. The visual system integrates dynamic cloud motifs, reinforcing InvestCloud’s role in fintech innovation. This rebrand establishes a scalable, future-ready identity that elevates the brand’s presence in the digital finance space.

Blue Bat Design is a boutique design consultancy specializing in branding, visual identity, and marketing strategy for forward-thinking businesses. We blend creativity with strategic insight to craft compelling brand experiences that resonate and inspire.With a deep understanding of design, technology, and business, we partner with startups, SaaS companies, and established brands to elevate their presence in the market. Our expertise spans logo design, brand development, digital assets, and marketing collateral—ensuring a cohesive and impactful brand story.