Asian Nomad Brand Design

• Prize
  Honorable Mention in Brand design / Branding
• Company
  Grapdes®
• Lead
  Hemanth Purushothaman
• Team
  Karthik Narayan, Tanya Vashisth, Khushi Mehta, and others
• Client
  Kitchen Science Food
• Video
  Link to video

Asian Nomad is a cloud kitchen in Gurugram, India that celebrates love for Asian fusion cuisine and delivers experiential dining at home. We created a mascot - the nomad - a metaphor for people to experience a journey through the food and our hand-drawn illustrations; exciting the adventurer in every patron with iconic notables from Asia. All of this has been ideated whilst upholding their promise of truly sustainable packaging as a cloud kitchen brand! Our colourful and symbolic branding showcases how food from Asian Nomad is synonymous with celebrating food, prosperity, and hope worldwide!