C2award
Honorable Mention 2022 / Packaging / Food

Packaging Design of Yaoxiaoer Spicy Fish

  • Prize
    Honorable Mention in Food / Packaging
  • Company
    Hunan Shanhai Creative Culture Design
  • Lead
    Bai Yi
  • Client
    Jianghua Yao Autonomous County Tonghui Biotechnology Co., Ltd

The whole packaging color is refined from the Yao costumes. The design of the graphics uses fish scales combined with the texture and color of the Yao costumes to create, so that the entire graphics have the flavor of ethnic minorities. The bionic fish shape is used in the design of packaging containers to make the whole spicy fish sauce more vivid.