Well Thread

• Prize
  Honorable Mention in Fashion packaging / Packaging
• Company
  MOD
• Lead
  Nina Stanley
• Team
  Donald Wilmer
• Credits
  Photos by Pushnik Photography

This hoodie appears deceptively simple – beneath the pure white, custom-made fabric lies dozens of creative decisions. From the embroidered logo and gold, brass knuckle zipper, down to the white canvas bag packaging, this hoodie exudes the minimalist ethos of its creators. It is contemporary armor, fit for taking on every moment of life with vigor, curiosity and swagger.