C2award
Honorable Mention 2022 / Advertising / Social media campaigns

1O1O Social Media Feed Design

  • Prize
    Honorable Mention in Social media campaigns / Advertising
  • Company
    Shepherd Communications
  • Lead
    Jeff Lau
  • Client
    1O1O
  • Video

We helped 1O1O, Hong Kong’s leading telecom service provider, to develop its Facebook and Instagram content to align with its superior brand image. For branding feeds and festive greetings, we used the “metallic gold on black” colour combination to portray a high-end brand image. To visualize the mind-blowing speed of 5G, we used shiny gold lines and gradient effects as a glossy touch to the visuals. For product launch and promotional feeds, we played around with contemporary graphic elements and color palettes to create a celebratory ambience while giving it a premium touch.