Atlanta Audubon Society - Identity Design

• Prize
  Honorable Mention in Brand identity / Branding
• University
  Savannah College of Art and Design
• Lead
  Khushboo Uday Nayak
• Credits
  Guidance by Professor Peter Wong
• Video
  Link to video

This is a Rebranding Identity project, and I have attempted to redesign the identity of the Atlanta Audubon Society. Atlanta Audubon Society is a member-supported, non–profit organization dedicated to building places where birds and people can peacefully co-exist. My design proposes an emblem mark for the organization which incorporates the idea of balance in urban and natural habitats and the main vision of Atlanta Audubon Society which is to protect natural habitats and ecosystems.

Khushboo Uday Nayak is a graphic designer from India who is currently pursuing a Master's in Graphic Design and Visual Experience from SCAD Atlanta. She did her Bachelor's in Applied arts from renowned Art school name Sir J J Institute of Applied Arts, Mumbai India. Though she is specialized in Lettering and Typography, she is passionate about art and design in every aspect.As an Indian, she finds her inspiration and love of art, color and text from her rich and diverse cultural heritage and aspires to educate young minds about the importance art has in one’s life.