C2award
Honorable Mention 2022 / Advertising / Social media campaigns

The Scheiber Mission

  • Prize
    Honorable Mention in Social media campaigns / Advertising
  • Company
    Média Szakértöje Bt Your Media Expert Limited
  • Lead
    András Böhm
  • Team
    Kinga G. Tóth, Balázs Ottrok, József Németh
  • Client
    Magyar Képek Egyesülete Hungarian Pictures Association
  • Credits
    Photos by Tamás Féner

This is a social media campaign promoting our documentary film depicting the mission of a Hungarian Jewish Rabbi and scholar - Sándor Scheiber PhD - who rebuilt and revived Jewish communities and Jewish religious life in Hungary first after the Holocaust and secondly after the Hungarian Revolution in 1956. The director of the film is Lajos Fazekas, who lost his eyesight 5 years ago. Our media campaign follows the director's mission too, the way he is able to direct his film without seeing, relying on his professional experience. Fazekas is the first film director in the world who works blind.