C2award
Honorable Mention 2022 / Branding / Brand identity

Suofeiya home collection Visual Identity

  • Prize
    Honorable Mention in Brand identity / Branding
  • Company
    Suofeiya Home Collection Co.,Ltd
  • Lead
    Xiaoke Huang
  • Team
    Suofeiya Design Center
  • Client
    Suofeiya Home Collection Co.,Ltd
  • Video

The visual foundation and visual core of Suofeiya home collection Visual Identity system is composed of flowing textures and geometric figures with balanced aesthetics, which integrate nature, humanities and technology. As a furniture company, it has always been our pursuit to build ideal, warm, comfortable and environmentally friendly homes for people, so wood can best represent our company's professionalism and pursuit. Dark red represents that we have a fighting heart and a caring heart. Suofeiya home collection Visual Identity is not direct-to-consumer, it is mainly used within the company

We are a design company. The design business includes home product design, home interior design, commercial space design, brand design, etc.