Honorable Mention 2022 / Branding / Brand identity

ORIX Buffaloes

  • Prize
    Honorable Mention in Brand identity / Branding
  • Company
    Gwg Inc.
  • Lead
    Ikegoshi Akihiro
  • Team
    GWG inc.
  • Client
    Orix Baseball Club Co., Ltd
  • Video

Fully renewed the brand in 2011. Announced as "Orix Buffaloes Remodeling Plan". Full renewal of concept, color, emblem, uniform, etc. Unify the visual image without blurring so that you can share the image with players, staff, sponsors, fans, and the community. In 2021, he became the league champion for the first time in 25 years. The visuals for the victory and the champion logo have been unified to win the league title for the first time in 25 years. Visuals can be one with players, staff, sponsors, fans, and the community.

I am "Art director & Graphic designer". GWG is "graphic design company" based in Tokyo and Osaka. We handle wide range of projects from branding to visuals and products. Let's enjoy design!