The California Endowment Redesign

• Prize
  Honorable Mention in Websites / Online Media
• Company
  Spinx Digital
• Lead
  Jeffrey Lo
• Client
  The California Endowment
• Credits
  UX Strategy by: Lisa Steward

The California Endowment exists to help establish social justice & health equity for all Californians. While their mission is vital to the residents of California, complicated messaging & an overwhelming navigation made their previous website hard to use.Our discovery process helped identify the issues and develop a strategy to address them. Our design solution mixed uplifting colors and determined typography to inspire positive change & impactful action-oriented imagery to weave the powerful brand story across the site.