C2award
Honorable Mention 2021 / Packaging / Food

Beetnik Foods Package Redesign

  • Prize
    Honorable Mention in Food / Packaging
  • Company
    MARION
  • Lead
    Rodney Glawson
  • Client
    Beetnik Foods

MARION was asked to redesign existing meatball pouches for Beetnik Foods to accompany a new, lighter, fresh, healthy brand image. The goal was to differentiate Beetnik products from competitors in retail display and make Beetnik meals immediately recognizable as a healthy option. The packaging features bright colors and attention grabbing call outs. It uses real product images (not altered food photography photos) to transparently show how delicious the meatballs really are and serve as a testament to the honesty and genuineness of the brand and its products.