C2award
Honorable Mention 2021 / Typography / Typefaces

Kalamkari Type Design

  • Prize
    Honorable Mention in Typefaces / Typography
  • University
    Rachana Sansad College of Applied Art & Craft
  • Lead
    Anjali Joshi

The title of my Typography project is ‘Kalamkari Letter Design’. I have influenced the title of this subject from the original Indian art form named as “Kalamkari Art”. Here I have tried to go beyond the technical necessities of typography and tried highlighting it as a true art form. It involves documenting India’s legacy with type. Visual cues from instances of Indian culture are assimilated in letters. I have short listed 26 stories as per each alphabet which would be perfect for the execution part.