Lascar 31 Business Center

• Prize
  Honorable Mention in Brand identity / Branding
• Lead
  Alina Popescu

Located in the heart of Bucharest on the street bearing the same name, Lascar 31 Business Center has been chosen by prestigious institutional clients such as the European Bank Group and World Bank Group for over ten years. The identity of Lascar 31 Business Center revolves around its new logo, a stylized eagle in form of the letter V, an homage to romanian figure Vasile Lascar, reformer and visionary, considered the Father of the modern Romanian Police Force. The brand is defined by the revival of tradition, conveying reliability and modernity at the same time.