Mariners' Bar

• Prize
  Honorable Mention in Brand identity / Branding
• Company
  Ruth Chao Studio
• Lead
  Ruth Chao
• Team
  Ruth Chao, Magdalene Lam, Jack Tai
• Client
  FWD & Pacific Century Premium Developments

Situated in a Hong Kong heritage hotel, the The Mariners' Bar is a space for casual bites and fun get togethers. Drawing inspiration from its location in The Former Marine Headquarters, the logo is custom drawn with a marine direction, remixed with a vibrant energy. The snack menu takes form of a vintage postcard, using an illustration of the old harbour in Hong Kong set in the same era of the building establishment. The VI extends to the food wrapping paper, in which nautical graphics and sayings were hand-drawn to create an eclectic brand telling a nautical story with a modern touch.