C2award
Honorable Mention 2019 / UI & UX Design / User Interface design

Infinite Selection

  • Prize
    Honorable Mention in User Interface design / UI & UX Design, User Experience Design / UI & UX Design
  • Company
    Mentalstack
  • Lead
    Maria Nikolava
  • Team
    Philippe Khvatov, Elizaveta Omelnitskaya

Infinity Selection is an e-commerce platform for renting shoes. The minimalistic, black&white color scheme of the brand was chosen to highlight the contemporaneity of the project and to attract the young target audience. The logo looks like the sign of infinity and illustrates the endless exchange process, which is the main goal of the project. The main challenge in creating the UI/UX design of the platform was to make the flow of choosing the shoes and check out as fast as possible.

Top-tier engineering talent and extensive technology expertise to build, innovate, and grow.