Winner 2025 / Packaging / Luxury products

MOD Umbrella: A Reflection of Swagger and Grit

  • Prize
    Winner in Luxury products / Packaging
  • Company
    Mod Worldwide
  • Lead
    Donald Wilmer
  • Team
    John Stanley, Donald Wilmer, Kelsey Pagotto
  • Credits
    Pushnik Photography

The MOD Umbrella is not just an accessory—it’s a statement. Designed with the agency’s spirit of rebellion and precision, it reflects the tough, unapologetic attitude that defines MOD. Inspired by MOD’s iconic logo, the brass knuckles take shape in this striking umbrella, symbolizing the agency’s unwavering commitment to pushing boundaries and challenging the status quo. With gold accents and meticulous engraving, it blends the toughness of a street-smart edge with the refined elegance of a polished finish.The MOD Umbrella is a modern suit of armor—designed to weather the storm with style.