Visual Identity for 751 International Design Festival

• Prize
  Best of Best in Temporary exhibitions / Exhibition design
• Company
  LuDi Studio
• Lead
  Di Lu
• Team
  Di Lu
• Client
  751 D·PARK Beijing Design Week
• Credits
  Photography provided by 751 Design Festival

This project presents the visual identity for the 2023 751 International Design Festival in Beijing. Inspired by the theme “Future / Past,” the design combines modular forms, vibrant colors, and dynamic typography to create a cohesive narrative across signage, digital displays, and printed materials. The visual system successfully transformed the industrial park space into a vibrant design venue, enhancing the audience experience and unifying the festival's exhibitions, talks, and events under a single identity.