TimeSpirit

• Prize
  Winner in Innovative technologies (VR and other) / Advertising
• Company
  Master For You Agency
• Lead
  Veronica Martin
• Client
  The Macallan
• Credits
  Creative Director, Jordi Munells Duran
• Video
  Link to video

To celebrate The Macallan’s 200th anniversary, we created TimeSpirit, an innovative experience that envisions the future through haute cuisine techniques. In collaboration with the Roca brothers of El Celler de Can Roca, twice named World’s Best Restaurant, we presented a 16-course menu, featuring trailblazing culinary techniques like a zero-gravity dish, crafted exclusively for the first time ever. Featuring a stunning film blending real imagery with CGI, a social media campaign and culinary events, TimeSpirit redefined brand storytelling and the world of cuisine.

At Master For Your we develop product innovation and unique campaigns for brands in collaboration with Masters, global experts.Masters are game changers. They are world talents, authorities in their fields, and we take them to new heights for your brand and products. Over the years we have created true collaboration rather than mere endorsement, opening up new opportunities for your brand through your media, marketing and advertising plans.