Best of Best 2023 / TV / Film / Animation / Promotional video

Meet Planable

  • Prize
    Best of Best in Promotional video / TV / Film / Animation
  • Company
    Planable Inc.
  • Lead
    Alexandra Prodea, Xenia Muntean, Miruna Dragomir
  • Team
    Alexandru Muresan, Christopher Winterbauer, Andra Marta, Cristina Poszet, Robert Constantinescu
  • Video

An online brand awareness initiative for a SaaS product, targeting marketing professionals, the Planable commercial has reached 18M people and accumulated 8M views across various online channels.By targeting three specific personas, the commercial shines a light on the challenges faced by each marketer and positions Planable as the solution for improving workflows and collaboration. With an engaging narrative, witty language, and clean monochrome visuals, the video offers a memorable and immersive experience that entices viewers to delve into the world of Planable and discover its benefits.

Hey there! We're Planable, the ultimate content collaboration tool used by over 5,000 teams worldwide, including big brands like Hyundai and the United Nations. Our goal? To make the lives of all marketers as easy as possible by streamlining content creation, collaboration, approvals and publishing.