Winner 2023 / Branding / Brand identity

Mubea U-Mobility XBoard

  • Prize
    Winner in Brand identity / Branding, Websites / Online Media
  • Company
    Brandcode Gmbh
  • Lead
    Martina Lewis
  • Team
    Martina Lewis, Michael Schmidt, Christopher Lewis, Valeriu Lungu, Sarah Berenbrinker
  • Client
    Mubea U-Mobility

For Mubea U-Mobility, BRANDCODE developed a bold new identity for the XBoard product brand. The e-scooter is breaking new ground regarding driving safety, handling, and fun. Thanks to a patented folding mechanism, the XBoard folds automatically to a convenient size with a gentle kick on the step crank lever. The brand carries this core feature. In the "X", the innovative product design merges with the brand to form a distinctive logo. In addition to the visual identity, BRANDCODE implemented the Website, App UI-Design, Social Media posts and other collaterals.