C2award
Winner 2023 / Packaging / Beverage

LIDAO Rice Wine

  • Prize
    Winner in Beverage / Packaging
  • Company
    Shenzhen Bob Design
  • Lead
    BOB ZHI
  • Client
    XINLIJI (SHENZHEN) BRAND TECHNOLOGY CO., LTD.
  • Video

The bottle is designed with the newly harvested "rice" as the inspiration element to wrap the bottle, implying that this wine is brewed from pure rice without any additions.The super symbolic bottle of Lidao is formed to reflect that Lidao is a pure pure Chinese rice wine. The label strip uses Chinese calligraphy to highlight the brand name "Lidao", showing the charm of traditional Chinese culture.The uniquely designed seal indicates the place of origin, coupled with the abstract and concise "traditional cattle farming" picture, highlighting the natural and pure product characteristics.