Winner 2021 / Advertising / Social media campaigns

Summer’s Eve - We SE you

  • Prize
    Winner in Social media campaigns / Advertising
  • Company
    Avrett Free Ginsberg
  • Lead
    Yucel Erdogan
  • Client
    Prestige Consumer Healthcare/ Summer’s Eve
  • Video

Throughout the pandemic, throughout history, women have given selflessly & tirelessly to the care of others before themselves. AFG& and Summer’s Eve are here for them, with heartfelt support and specially-designed feminine care that puts women first. In a powerful, verité-style campaign soundtracked by RCA artists Missio, AFG& pays tribute to teachers, front line workers, mothers…to all women who touch our lives and shape our world. These are the everyday heroines that Summer’s Eve is on a mission to serve.