Winner 2021 / Packaging / Beverage

Borreo Wine Packaging Design

  • Prize
    Winner in Beverage / Packaging
  • Designer
    Affinity Creative Group
  • Design Team
    Affinity Creative Group
  • Credits
    Photography: Affinity Creative Group

Affinity has designed a new portfolio of wines, Borreo, for Silverado Vineyards, the iconic winery founded by the Disney family in 1981.It’s named after Felix Borreo, an Italian immigrant who planted grapevines, fruit and olive orchards near Napa’s Soda Springs Resort in 1888. Silverado acquired the property in 1992 and renamed the vineyard Borreo Ranch to mark their 40th Anniversary.The Borreo branding is bold and is in an upward band that bridges classic and contemporary. Vintage-inspired colors change by varietal, providing contrast and patina to a range of beautiful illustrations.