C2award
Best of Best 2021 / UI & UX Design / User Experience Design

The Endless Letter: Web Experience

  • Prize
    Best of Best in User Experience Design / UI & UX Design
  • Company
    RT Creative Lab, Red Collar
  • Lead
    Revaz Todua
  • Team
    Anna Mironova
  • Client
    RT
  • Credits
    Creative director: Kirill Karnovich-Valua
  • Video

“Endless Letter” is a unique graphic series featuring hundreds of excerpts from original WW2 front-line letters with illustrations created by young design students. Emotional quotes from frontline missives are combined in a 3D space creating an endless flow of letters (the triangular design resembles a historical fact - due to lack of envelopes and paper, soldiers folded pages of text into triangles; it was also easier to keep unsent letters uncrumpled in uniform pockets during battles). Letters from military schools, from the front line, from factories, hospitals, and abandoned homes.

We are an Emmy-nominated digital in-house team within the international news network RT available in 6 languages across 100+ countries.At RT Creative Lab we believe in the power of good stories. A good story is the core of every great execution. But when it comes to digital deciding what kind of story you want to tell is inseparable from HOW you are going to tell it. That’s why we always focus not only on exquisite narratives but also on innovative digital craft. We strongly believe that the appropriate combination of these 2 elements can change the world for good.