Powells Books Brand Story

• Prize
  Winner in Other Graphic Design / Other Graphic Design
• University
  Savannah College of Art and Design
• Lead
  Evan Eggers
• Team
  Evan Eggers
• Video
  Link to video

The assignment was to show the story of a brand of our choice.Powells books is a bookstore so large, you could get lost in it if it wasn't so well organized. So I built my concept out of the idea of 'getting lost in books'.I used a collage style to evoke a dreamy and ethereal aesthetic, because what are dreams if not collages of our memories and emotions?