Blanton's 2018 Limited Edition Packaging

• Prize
  Winner in Beverage / Packaging
• Company
  COHO Creative
• Lead
  Creative Director: Mike Skrzelowski
• Team
  Lisa Adams, Randy Houser
• Client
  Age International, Inc.

When Blanton's Bourbon was looking to reinvent its exclusive offering for La Maison du Whisky, an annual collaboration between the Brand and Retailer, COHO was asked to create a new, premium expression for collectors. We found inspiration in the Kentucky sun’s amber light as it gleamed across rolling hills and fields. We interpreted this idea into a custom art nouveau label that complements the glow of the Blanton’s bottle. The result was a marriage of 1920s Paris and Kentucky's bourbon heritage. COHO was able to elevate the design, which sold-out quickly in the exclusive Parisian market.