SLEEPLESS Brewing Can Design Inspired by Seattle

• Prize
  Honorable Mention in Beverage / Packaging
• Company
  Qin Feng Design
• Lead
  Qin Feng
• Video
  Link to video

The beer can design is for SLEEPLESS, a craft brewing brand based in Seattle. The brand name is derived from the famous movie "Sleepless in Seattle". The lilac purple and light orange indicate the sky and cloud of sunset, and the clock implies a sleepless night is coming. Those floated geometric cubes create a theme featured with hallucinations and games. SLEEPLESS is not an anxious and depressed moment, but interesting and exciting that people can engage in.