Dive into the realm of design innovation with Wei Tang Feng, the visionary lead at Fengworks Design Office. Wei Tang Feng, often referred to as the maestro behind the Taipei Zoo Signage System, recently clinched the prestigious C2A Award, affirming his prowess in functional typography and signage design.
Before delving into the intricacies of Feng’s creative mind, let’s unravel a few captivating facts about this design virtuoso. Did you know that Wei Tang Feng draws inspiration from the vibrant tapestry of daily life and values open communication within his design team? This collaborative approach infuses vitality into his designs, creating a narrative that resonates globally.
Prize: Winner in Signage / Functional Typography
Company: Fengworks Design Office
Lead: Wei Tang Feng
Team: Wei-Tang Feng, Wan-Ling Tseng
Client: Taipei Zoo
The Taipei Zoo, with over a century of history, stands as the largest and most representative zoo in Asia. Wei Tang Feng, at the helm of Fengworks Design Office, undertook the monumental task of revamping the zoo’s signage system. Redefining chaos into vitality, the new indicators breathe life into the Taipei Zoo, creating an enriched experience for its visitors.
Wei Tang Feng’s journey through the Taipei Zoo Signage System mirrors his ability to intertwine storytelling with design functionality. The recent challenge involved seamlessly integrating guide sign design with the rich environment and culture of the Taipei Zoo. Through on-site surveys and client collaboration, the team optimized the design, marrying practicality with artistic beauty.
Wei Tang Feng: Winning the C2A Award has profound implications for our creative journey and business endeavors. This award not only approved our design creativity but also brought more exposure and recognition to our brand and business, making us more firmly on the path of innovation and professional design.
Wei Tang Feng: The most impressive moment during the submission and evaluation process was when our design was approved by the professional judges. Meanwhile, every challenge and feedback give us more insight into how to improve and advance our designs. For those who want to participate in the C2A Awards in the future, we recommend that they have the courage to show their unique creativity and be prepared to receive and learn from feedback and suggestions from the professional field.
Wei Tang Feng: Our imagination often comes from observations and experiences in daily life. We value the communication between our design teams and customers, exploring ideas through multi-faceted discussions and research. Simultaneously, we refer to excellent designs inside and outside the industry to continuously learn and try new design concepts and technologies.
Wei Tang Feng: The recent challenge is how to perfectly integrate the guide sign design with the environment and culture of the Taipei Zoo. Through on-site surveys and communication with customers, we gradually optimized the design solution to make it practical and also artistically beautiful.
Wei Tang Feng: Winning the C2A Award will greatly increase our credibility and reputation in the creative design industry, and we plan to use that to attract more customers and partners. Meanwhile, winning the C2A Award also brings more confidence and motivation to our team.
Wei Tang Feng: Through winning the C2A Award, we have seen more cooperation opportunities and partners’ intentions. We look forward to continuing to expand our business territory and influence through these collaborations.
Wei Tang Feng: We expect that with the C2A Award won, there will be more customers interested in our design and require our services and projects. At present, we have received inquiries and cooperation intentions from some new customers.
Wei Tang Feng: The experience of the C2A Awards was extremely valuable to us, as it not only provided a platform to show our design capabilities but also gave us a chance to receive recognition and feedback from industry experts. We highly encourage people in creative industries to participate in awards like this to enhance their own branding and design level.
Wei Tang Feng: We are highly interested in participating in the next C2A Awards. And hope to strive for more recognition and awards through more innovation and excellent design.
Wei Tang Feng: We keep on top of new trends by attending design forums, reading industry reports, and communicating with other designers. We also very look forward to incorporating new design trends and technologies into our work.
Wei Tang Feng: We plan to expand our design team and business field, and also hope to continuously improve our design level and influence through continuous learning and innovation.
Wei Tang Feng: This project was inspired by our knowledge of the environment and culture of the Taipei Municipal Zoo. We hope that through creative signage design, we will not only solve the navigation problem of the zoo but also provide visitors with a more enjoyable and educational experience.
As we conclude this journey into the creative universe of Wei Tang Feng, the maestro behind the Taipei Zoo Signage System, we witness a designer shaping the future of functional typography. The recognition garnered at the C2A Awards not only reflects past achievements but propels Wei Tang Feng and Fengworks Design Office into a future brimming with possibilities. Stay tuned for more groundbreaking designs from Wei Tang Feng, an artist whose creativity knows no bounds.