Working with the team from Southpaw, we were asked to create an integrated campaign to showcase the Benriach. Following its acquisition by Brown-Forman, the brand relaunched with new packaging designs and a revamped range of signature style single malt whiskies. Leading the collection, The Original Ten whisky was three cask matured for at least ten years in bourbon barrels, sherry casks and virgin oak, to create layers of orchard fruit, honeyed malt and toasted oak. Photography & Director: Jonathan Knowles Food Stylist: Rebecca Rauter Creative Director: Glenn Smith Agency: Southpaw
Jonathan Knowles is a photographer and filmmaker, specialising in graphic still life, liquid and beauty. Jonathan’s unique energetic style has earned him award-winning advertising commissions worldwide. Notable projects include campaigns for many globally recognised brands, such as Coca-Cola, Guinness, and Smirnoff. He is also the creator of the famous O2 bubbles.